Shipium Blog | Insights from CMO Kris Gösser

Kris Gösser

Diagonal thinker who enjoys hard problems of any variety. Currently employee #5 and the first business hire at Shipium, a Seattle startup founded by Amazon and Zulily vets to help ecommerce companies modernize their supply chains. Previously was CMO at Datica where I helped healthcare developers use the cloud. Prior to that I came up through product and engineering roles. In total, 18 years of experience leading marketing, product, sales, design, operations, and engineering initiatives within cloud-based technology companies.

Follow us on LinkedIn

Dangerous Goods Declaration: The Complete Guide

04/17/2025 16 min read

How fully loaded rate shopping ensures maximum cost savings

04/03/2025 4 min read

How to Optimize Your Shipping Process Workflow

04/03/2025 12 min read

How to Calculate and Improve Cart Conversion Rate

04/03/2025 9 min read

5 Ways to Effectively Manage Ecommerce Shipping Delays

04/03/2025 8 min read

Everything You Need to Know About Third Party Logistics Companies

04/03/2025 7 min read

FedEx One Rate vs Standard Rate: Shipping Options Explained

04/03/2025 6 min read

Reducing Outbound Shipping Costs

02/24/2025 10 min read

How to Provide Free Shipping to Your Customers

02/20/2025 15 min read

Negotiating Carrier Rates

01/29/2025 19 min read

Adding a Subscription Delivery Program

01/16/2025 7 min read

How to Decide Packing Sizes & Options Per Fulfillment Center

11/26/2024 15 min read

10 Ecommerce Shipping Best Practices Every Company Should Follow

For enterprise ecommerce businesses, shipping doesn’t just represent a significant portion of operating expenses…

[Read more](/content/content/10-ecommerce-shipping-best-practices-every-company-should-follow/ "10 Ecommerce Shipping Best Practices Every Company Should Follow"/index.html)

5 Ways to Effectively Manage Ecommerce Shipping Delays

More than two-thirds of customers have experienced at least one delayed delivery in their…

[Read more](/content/content/ecommerce-shipping-delays/ "5 Ways to Effectively Manage Ecommerce Shipping Delays"/index.html)

7 Key Steps to Efficient Parcel Spend Management

Ecommerce parcel cost represents a large portion of the expenses that chip away at…

[Read more](/content/content/parcel-spend-management/ "7 Key Steps to Efficient Parcel Spend Management"/index.html)

10 Shopify Fulfillment Best Practices for Ecommerce Businesses

A successful Shopify ecommerce business not only drives sales but also delivers a seamless…

[Read more](/content/content/10-shopify-fulfillment-best-practices-for-ecommerce-businesses/ "10 Shopify Fulfillment Best Practices for Ecommerce Businesses"/index.html)